Rybbit is a privacy-first, open-source web analytics platform that fits everything Plausible and Umami missed — session replay, web vitals, funnels and a live 3D globe — into one clean dashboard.
Rybbit is an open-source, cookieless web analytics platform positioned as a direct replacement for Google Analytics 4. We rate it 88/100 — the most polished privacy-friendly analytics product launched in the past 18 months, and the easiest first GA4 alternative to recommend to a non-technical client.
Rybbit was built by indie developer Bill Yang (@yang_frog on X) and went public on after roughly 110 days of development. It hit 5,000 GitHub stars within nine days of launch, crossed 10,000 stars in under a year, and now sits above 11,000 stars with more than 4,000 organisations using it according to the company. The full source is published under AGPL-3 at github.com/rybbit-io/rybbit.
The pitch is simple: GA4 buries the metrics you actually care about under three layers of menus, and the open-source incumbents — Plausible, Umami, Pirsch — stop short of session replay, funnels and product analytics. Rybbit ships all of that out of the box behind a single intuitive dashboard, with a tracking script under 18 KB that loads in a single request and never sets a cookie.
On r/selfhosted the launch thread crossed several hundred upvotes and the most-quoted comment summarised it as "the first one I'd actually replace Plausible with." On Product Hunt, Rybbit took #2 product of the day with reviewers praising the dashboard polish and the responsiveness of Bill Yang in the comments — multiple feature requests shipped within days. On Hacker News the typical critique was around AGPL-3 (some commercial deployments prefer MIT) and event-based billing on the cloud plan, but the technical execution drew almost universal praise. On AppSumo and Capterra the recurring complaint is that high-traffic, low-value pages can burn through the event allowance quickly, and that self-hosting requires comfort with Docker and Postgres.
Rybbit is open source and free to self-host. Cloud pricing is event-based and starts at $0/month for hobbyists, with credit-card-free signup.
| Plan | Price | Key Limits |
|---|---|---|
| Free | $0/month | 3,000 events/month, 1 site, 6-month data retention. No credit card required. |
| Standard | $13/month (or $10/mo annual) | 100,000 events, up to 5 sites, 3 team members, 2-year retention. |
| Pro | $26/month (or $20/mo annual) | Unlimited sites, unlimited team members, session replay, 5-year retention. Higher event tiers up to 10M+/month available. |
| Self-hosted | Free (AGPL-3) | Full feature parity. Bring your own VPS, Postgres and ClickHouse. |
Best for: Indie founders, small SaaS teams, agencies installing analytics for clients, and privacy-conscious EU shops that want one tool for traffic plus product analytics without the GA4 onboarding tax. Particularly strong when you actively want to replace Plausible/Umami plus a session-replay tool plus a Web-Vitals dashboard with a single script.
Not ideal for: Enterprises with a long compliance review of AGPL-licensed code, very high-traffic content sites where event-based pricing punishes the long tail of pageviews, and teams already invested in GA4's BigQuery export pipeline for advanced attribution.
Pros:
Cons:
Plausible is the closest alternative — older, MIT-licensed cloud, but the Community Edition is deliberately stripped down and there's no session replay. Umami is even simpler and free to self-host but skips funnels, replay and Web Vitals. PostHog is the heavyweight option — strong product analytics and feature flags, but the dashboard is overwhelming for a marketing site. GA4 remains the default for Search Console integration and BigQuery export, neither of which Rybbit currently matches.
Yes — if you've ever opened GA4 and given up looking for a metric, Rybbit is worth installing this afternoon. We rate it 88/100: it's not yet the right pick for compliance-heavy enterprises or massive content publishers, but for the typical indie or small-team use case in 2026 it is the most opinionated and best-executed open-source analytics product on the market. The free tier is enough to evaluate seriously, and the self-hosted edition's feature parity is the rarest combination in this category.
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